Friday, August 01, 2008

Special, sheltered, confident, team-oriented, conventional, pressured, and achieving

Mark Bullen:

Kevin Ramsey studied undegraduate students at Texas Tech University and found that there was relatively high agreement with all but two of the seven characteristics of the millenial generation identified by Howe & Strauss (2003): special, sheltered, confident, team-oriented, conventional, pressured, and achieving. [...]

But, more importantly, the generational characteristics that were used as the basis for this study are quite different than the ones that are most frequently used to describe this generation. In fact all of them, except perhaps team-oriented, are not that remarkable or distinguishing and certainly have little obvious connection to the notion that this generation has been profoundly affected by its immersion in a net-connected, technological world. Interestingly, the one characteristic that is most closely connected to the use of Internet technology (team-oriented) is the one for which students had the lowest level of agreement (less than half agreed with this).

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