Diction!

US:

Choose words and phrases to express ideas precisely and concisely.

Aren't they embarrassed to cite this Ontario standard as a "counterpart?"

use a wide range of descriptive and evocative words, phrases, and expressions precisely and imaginatively to make their writing clear, vivid and compelling for their intended audience (e.g., replace general diction with concrete and specific language; use figurative language and literary and stylistic devices appropriately and effectively in a short story; review their writing for examples of imprecise or clichéd expressions, and replace them with more precise or imaginative wording, as appropriate)
Teacher prompt: "What effect are you trying to create in your short story - shock or delight? Which words create the effect? Could you use other words to heighten the effect?"